Splitli

Splitli is a conceptual website for people seeking guidance on their fitness journey. Fitness progress is often mistaken for just getting active, but Splitli informs users that there is a better method that can hold users accountable, increase progress, and improve the daily experience. The goal of the project was to create a non-intimidating experience for new gym-goers and organize helpful content in a digestible and modern format.

The website discusses what a split is, the benefits, a glossary of gym terms, and a form to match users to their best-matching split. I prioritized accessibility and user experience in the production of the site, so users from all walks of life can engage with its content. The design features a clean layout, bold color palette, and structured typography to optimize user experience.